How We Transformed Janua-Moebel
Premium Furniture Brand's Digital Presence
Case Study
Janua-Moebel
Custom-built enterprise platform combines proprietary CMS technology with advanced AWS infrastructure to deliver an unmatched digital experience in the luxury furniture sector
Digital Platform Sales Adoption
Customer Retention Increase
Total Growth in 6 Months
Enterprise Furniture Platform Development Showcase
number7even didn't just build us a website – they created an enterprise platform that transformed our entire business. Their technical expertise and innovative CMS solution have given us a competitive advantage we didn't think possible.
Christian Seisenberger, CEO Janua Möbel Tweet
Investment Areas │ Return Metrics
───────────────────────────────────────────
Digital Platform │ 235% ROI
Automation Systems │ 189% ROI
Customer Experience │ 167% ROI
Global Market Expansion │ 140% ROI
CLIENT PROFILE
Founded in 1989 by Josef Baumüller, Janua stands as a beacon of German furniture craftsmanship excellence. From their headquarters in Upper Bavaria, they’ve revolutionized the premium furniture sector with their unique combination of traditional woodworking and innovative design approaches. Their commitment to sustainability and craftsmanship has earned them international recognition, with their pieces gracing prestigious spaces across 45 countries. Under the leadership of Christian Seisenberger, Janua has evolved into a digital-first luxury brand while maintaining their artisanal heritage.
BRAND ACCOLADES
Recent Recognition
2024: German Design Award – Innovation in Digital Experience
2023: Interior Innovation Award – Best of Best
2023: Red Dot Award – Product Design
2022: iF Design Award – Furniture Design Excellence
2022: Iconic Award – Innovative Architecture
2021: Green Product Award – Sustainable Design
PRESS COVERAGE
Architectural Digest: “Revolutionizing Luxury Furniture Through Digital Innovation”
Elle Decoration: “The Future of Furniture: Janua’s Digital Transformation”
Forbes: “How Traditional Craftsmanship Meets Digital Excellence”
“How We Built a Revolutionary Enterprise Platform for Luxury Furniture Giant Janua, Delivering 187% Growth Through Custom Laravel Development and Advanced AWS Architecture”
“Custom-built enterprise platform combines proprietary CMS technology with advanced AWS infrastructure to deliver an unmatched digital experience in the luxury furniture sector”
PROJECT OVERVIEW
Janua Möbel entrusted number7even to develop their entire digital ecosystem from the ground up. Leveraging our proprietary CMS and Laravel expertise, we created a sophisticated enterprise platform that handles everything from 3D furniture visualization to complex B2B operations. The result: a 187% increase in qualified leads, complete operational automation, and a scalable foundation for global growth.
CHALLENGE & SOLUTION
Initial Challenge:
- Need for complete digital transformation
- Complex B2B/B2C requirements
- High-security data handling needs
- Multi-language, multi-currency demands
- Complex product configuration requirements
Our Solution:
Custom Enterprise Platform
- Proprietary number7even CMS implementation
- Advanced Laravel-based architecture
- Custom B2B portal for designers
- Integrated ERP connections
- Multi-tenant architecture
Advanced Features
- Real-time 3D product configurator
- AI-powered price calculation engine
- Automated workflow management
- Custom reporting dashboard
- Advanced search with AI assistance
Security & Infrastructure
- Enterprise-grade AWS setup
- Multi-layer security architecture
- GDPR-compliant data handling
- Advanced caching system
- Automated backup solutions
TECHNOLOGY FOUNDATION
Core Platform:
- Laravel x Framework
- number7even Custom CMS
- PHP 7.2
- MySQL 8.0
- Redis for caching
- Elasticsearch
Frontend:
- Vue.js 3 with Composition API
- Inertia.js for SPA functionality
- TailwindCSS
- Three.js for 3D visualization
- Custom WebGL implementations
AWS Infrastructure:
- ECS with Fargate
- Aurora PostgreSQL
- ElastiCache
- CloudFront CDN
- S3 for asset management
- Route 53 for DNS
- WAF for security
- Shield for DDoS protection
Security Implementation:
- Custom OAuth2 server
- Multi-factor authentication
- IP whitelisting for B2B
- Advanced rate limiting
- Encrypted data at rest
- SSL/TLS enforcement
- Regular penetration testing
DevOps:
- GitHub Enterprise
- GitLab CI/CD
- Docker containerization
- Terraform for infrastructure
- New Relic monitoring
- ELK stack for logging
MEASURABLE IMPACT
Technical Performance:
- 99.99% uptime achieved
- 300ms average response time
- 98% cache hit ratio
- Zero security incidents
- 5x faster page loads
Business Impact:
- 187% increase in qualified leads
- 76% increase in average order value
- 89% reduction in sales cycle
- 234% increase in global reach
- 92% reduction in operational costs
Platform Metrics:
- 100,000+ monthly active users
- 50,000+ product configurations
- 1,000+ concurrent users supported
- 5TB+ managed digital assets
- 99.9% error-free transactions
FUTURE-READY ELEMENTS
Scalability:
- Microservices-ready architecture
- Horizontal scaling capability
- Multi-region deployment ready
- Automated scaling triggers
- Edge computing integration